email_marketing
Marketing
A crash course in improving your open rateOpen rates are a crucial metric in email marketing. This article outlines several simple yet effecti...
Marketing
CD Baby's Confirmation EmailIn 1998, Derek Sivers launched CD Baby, where the standard order confirmation was a simple acknowled...
Marketing
Growth Design's 60% open rateExploring the art of crafting effective subject lines, this piece highlights how 9 out of 10 lines f...
Marketing
How to build a website which converts email subscribersThis case study analyzes how Marketing Examples successfully converts visitors into email subscriber...
Marketing
Posting seltzer. Making money.This article showcases various testimonials on a newsletter, emphasizing its exceptional content and...
Retention
I love this abandoned cart hookThis section discusses a remarkable email series that effectively utilizes the abandoned cart strate...
Sales
Dave Gerhardt's 1 line sales emailImagine you're trying to sell an exec coaching program. Here's the 1 line email Dave Gerhardt would ...
Sales
Lizzy's email worked on meIn the face of overwhelming cold emails, one stood out remarkably. Lizzy's tactic was simple yet eff...
Sales
My favourite sales email patternExplore engaging testimonials praising a newsletter that offers valuable marketing insights. Readers...
Sales
One thousand replies to cold emailsLast week some rather impressive stats popped up on my Twitter... I’ve never seen cold outreach scal...
Sales
The “best sales email ever” from a personalised t-shirt companyThis case study details how Ramp T Shirts personalized 50,000 emails, leading to one of the most suc...
Sales
The cold email that started a $100M / yr companyIn February 2010, Jason Cohen conceptualized a new WordPress hosting service. He reached out to fort...
Sales
Try writing “advice emails” instead of sales emailsDiscover how asking for advice in emails can convert better than direct sales pitches. This approach...