viral_marketing

Advertising

Signal's Instagram Ads

Signal is known for being a private messenger app. In May 2021, they created Instagram ads aimed at ...

Content Marketing

“Retweet to read” content marketing

Discover how to leverage retweets effectively to enhance your content marketing efforts. This case s...

Creative Marketing

Barilla's Pasta Playlist

In January 2021, Barilla, an Italian pasta brand, launched unique Spotify playlists timed precisely ...

Marketing

Adobe's Perfect TikTok

In the realm of brand storytelling, it's essential to position yourself as the guide rather than the...

Marketing

How Volvo won the Super Bowl (without running an ad)

Volvo managed to capture attention during the 2015 Super Bowl without airing an ad, simply by runnin...

Marketing

Serve a niche market. Get more attention

This article discusses how targeting a niche market, exemplified by a Kanye West-themed dating site,...

Marketing

Taylordle

Taylordle showcases the beauty of newsjacking by creating a Taylor Swift-themed version of the popul...

Marketing

The chocolate that goes viral every day

Discover how Tabs, known for their 'sex chocolate', successfully utilizes short-form vertical videos...

Marketing

The genius of Tesla's marketing strategy

Tesla operates with no advertising budget, focusing entirely on transforming customers into enthusia...

Marketing

The Marketing Genius of Lil Nas X

This is the story of how Lil Nas X went from college dropout sleeping on his sister’s couch to break...

Marketing

What to do if Joe Rogan recommends your product?

Iron Neck found themselves in the much sought after position of having Joe Rogan recommend their pro...

Marketing

Worldle's Referral Loop

Wordle has captured global attention as a straightforward yet addictive word game. The key to its vi...

Social Media

£8k Instagram Giveaway → 1M followers

Molly-Mae recently conducted a successful Instagram giveaway, investing £8,000 in gifts. This initia...

Social Media

Arc'teryx's TikTok Fame

Arc'teryx gained immense popularity on TikTok through a creative campaign featuring users showering ...

Social Media

Counterpunch like Carl

On March 24, the popular Instagram account DudeWithSign takes a jab at home workout videos, leading ...

Social Media

I love Billboards designed for social

The concept is straightforward: renting a digital billboard for 24 hours allows you to create and sh...